Strategy

The foundation your business needs to grow with clarity and confidence.

Strategy Session
Before any marketing can succeed, we build a clear, confident foundation.
📌 $449

Includes:
• A 90-minute in-depth strategy session (via Zoom or in-person if local)
• Assessment of current marketing efforts and business goals
• A guided discovery questionnaire designed to uncover the core of your business

Deliverables:
• Custom Marketing Roadmap - Outlines key changes, priorities, and next steps tailored to your goals

Resources

Essential marketing assets and tools that will bring your strategy to life.

One-Liner – A powerful, memorable statement that clearly communicates what you do and why it matters
📌 $199

Website Design – Strategic, user-friendly design hosted on Squarespace that reflects your brand and moves visitors to take action
Website Copywriting – Clear, compelling language that speaks directly to your ideal customer
📌 $1199

Photography – Professional, on-brand visuals that elevate your digital presence and create trust
📌 $399

Lead Generators – Downloadable resources like guides, checklists, or quizzes that attract and capture leads
📌 $299


• Branding – A cohesive brand identity package including logos, color palettes, and font pairings

Support

Ongoing partnership to help you stay consistent, visible, and growing.

3. Lead Generator & Emails

Magnetize and move your audience.

Deliverables:

  • 30-minute kickoff call to define lead magnet goals and audience

  • Lead magnet concept creation (e.g., PDF guide, checklist, quiz)

  • Full written lead magnet content (ready for design)

  • 3–5 email welcome or sales sequence written in your brand voice

  • Opt-in/delivery email copy

  • One round of revisions for lead magnet and emails

  • Final deliverables in editable formats

5. Photo & Video Direction

Match your visuals to your message.

Deliverables:

  • 30-minute prep call to discuss brand style and marketing needs

  • Custom shot list tailored to your business and marketing goals

  • Mood board with creative direction and styling suggestions

  • Guide on photo and video usage across marketing channels

  • Post-shoot optional review call to discuss content usage strategy

2. Messaging & Website Copy

Make your message matter.

Deliverables:

  • 30-minute kickoff call to align on goals and brand voice

  • Clear, compelling One-Liner for your brand (usable on website, social, emails)

  • Custom-written Home Page copy designed to connect and convert

  • Custom-written About Page copy that tells your story and builds trust

  • Mini Brand Messaging Guide outlining tone, voice, and key messaging points

  • One round of revisions for all copy

  • Final copy delivered in editable document format

4. Social Media Kit

Maintain a strong, strategic presence.

Deliverables:

  • 30-minute strategy call to identify social media goals and audience

  • Custom 30-day content calendar (post topics, captions, and content types)

  • Set of 5–10 branded Canva templates (static posts or stories)

  • Caption prompts and calls-to-action for each post

  • Tips and best practices guide for posting and engagement

  • One round of revisions on content calendar and templates